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Discover the craftsmanship, heritage and philosophy behind RUMI Fine Fragrances.
Yes. RUMI is an Indian luxury perfume brand rooted in Kannauj, India's historic perfume capital, and co-created with French perfumery expertise from Grasse.
Extrait de Parfum is the highest oil-concentration format in perfumery, around 25% in RUMI's case, delivering more depth, longer wear and stronger sillage than a standard eau de parfum.
Yes, every RUMI fragrance is formulated to meet International Fragrance Association (IFRA) safety standards, so you can wear a premium fragrance brand with trust.
Most luxury perfume brands in India lean on either Indian heritage or international perfumery, rarely both, named and specific. RUMI combines a real Kannauj perfumer with a real fourth-generation French master perfumer.
Indian Perfumery refers to India's centuries-old attar and fragrance-making tradition, centred on towns like Kannauj. RUMI reinterprets that tradition through a modern Indian Perfumery lens, pairing it with French artistry.
The House Standard
Finest Ingredients
Highest quality ingredients sourced from across the world.
French Perfumery
Made in collaboration with a French Master perfumer.
IFRA-Compliant
Formulated to meet international safety standards.
Extrait de Parfum
25% oil concentration for an intense and lasting scent.
Presence That Holds
Exceptional longevity and sillage that stays with you.